| SEARCH MARKETING NEWS & TIPS BY SEM EXPERTS

With the launch and shut down of SearchPerks and Bing Cashback, and now Bing Rewards, is it worthwhile for Microsoft to keep at it repeatedly?

So we don’t appear impartial. In terms of how this impacts the way that we do things- it doesn’t, very much. Anyone staying on top of search trends, as well as social media trends and adapting accordingly should be fine. This coverage is more of a “We’re munching popcorn and watching the sides bicker and flail in anticipation.”

So, for Bing to take it to the next level furthers the resounding, “YES!” answer to any marketing department’s question of bringing on a social media campaign.